Project Description

  • concept, planning, and elaboration of new key visual 

  • concept, planning, and implementation of 3D animation that transfers the current key visual into the new one and explanatory display of new strategy cycle

  • integration of new strategy contents in 3D animation for presentation

  • Design and layout of wall (360 cm height x 1015 cm width) in client’s employee restaurant in adaptation to 3D 

  • Design and layout of various icons for implementation of CD compliant communication  Concept and preparation of presentation for client’s internal communication

Our suggestions of a compass for the central theme of the strategy cycle were very much approved. The symbolic meaning underlines the complexity and the many dimensions a successful strategy must cover, while still keeping the main goal in mind. The compass as a central motif illustrates the navigational aid that stays on course thanks to strategic actions.